Second attempt at Adria Airways brand sale
NEWS FLASH
Adria Airways’ bankruptcy administrator has issued a call for the sale of the company’s brand name after an initial attempt earlier this year failed. The asking price has been halved from 100.000 euros to 50.000 euros. The deadline for the submission of bids has been set for September 28. Adria Airways’ former owner, 4K Invest, sold the Adria brand name to an affiliated company from Malta in 2016 for eight million euros in an attempt to present a profit in the airline’s financial books. Adria later acquired back the rights to its brand name after it absorbed the Maltese company in early 2019.
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